We’re Rory and Fabi, the founders, and FitBeat started with a friendship, not a business plan.
We met through social and group fitness experiences, at bootcamps one of us was running. From there we started travelling together and training together, and it built a friendship that will last a lifetime.
We’ve made wonderful friends through doing the same thing, and we wanted to share that experience with others. Too often, as we get older, we ring-fence ourselves, travelling only with family, or a partner, and lose the magic of doing things alongside people from completely different backgrounds, with different lives and different passions.
We think there’s real benefit in that. So we built a platform where people could have it: getting fitter and healthier, and achieving things they otherwise simply wouldn’t, alongside people they wouldn’t otherwise have met.